# Website Design for B2B Marketplaces > Websites for B2B marketplaces and multi-sided platforms. One clear path for each side on the first screen, a page for each, and proof both sides trust. Source: https://pentaclay.com/industries/b2b-marketplaces # Website design for B2B marketplaces Every side of your marketplace wants something different. We give each one its own path on the first screen, and a page made for them. [Book a call](https://cal.com/pentaclay/discovery-call) [**5.0** Hired 18 times on Contra](https://contra.com/pentaclay/reviews) Companies that trusted us with their website ## B2B marketplace websites, in short Updated 17 Oct 2026 A B2B marketplace website has two or more customers on one site, and each wants something different. It needs one path per side on the first screen, a page for each side, proof that the other side is already there, and a plain answer on fees. Pentaclay built the site for a college sports platform that connects universities, brands and athletes, with a page for each and a news room the team runs. Pentaclay is a B2B website design agency for AI companies that sell to enterprises. Have you built sites like ours? Yes: [NOCAP Sports](https://pentaclay.com/work/nocap-sports). How long does a full website take? 6 weeks, from the first call to launch. When do I see the price? Scope, price and launch date in writing within 3 business days. Which platforms do you build in? Framer, Webflow, Next.js or another platform. ## What we hear on the first call And how we’d fix each one on your website. **Kazi Mohammed Erfan** Founder, Pentaclay 2. You Customers and suppliers land on the same homepage, and both think it’s for the other side. 3. Each side gets its own button on the first screen and its own page behind it, written for what that side gets. 4. - One button per side - A page for each side - One sentence on who it’s for 5. You Each side asks who else is on the platform, and our logos are buried. 6. We show partners from each side, with logos and names and their OK, so each side sees the other is already there. 7. - Partner logos and names - Shown with their OK - Proof on each side’s page 8. You Nobody can tell what we charge, or who pays. 9. We add a plain answer on fees: who pays, and for what. Your team decides the fees. 10. - How fees work - Who pays, and for what - Said plainly 11. You Our news and partner updates wait for a developer. 12. News and partner pages live in a CMS your team runs, with a recorded walkthrough at handover. 13. - A news room your team runs - Partner pages in the CMS - Recorded walkthrough at handover [Tell Erfan about your site… Book a call](https://cal.com/pentaclay/discovery-call) ## What each side checks on a B2B marketplace site Every side needs its own way in. ### Its own path, on the first screen One button per side. ### A page made for it What this side gets, in its own words. ### Proof the other side is there Partner logos and names, with their OK. ### How fees work Who pays, and for what. ### Who it is for Said plainly, so the wrong sign-ups stay away. ### News your team posts A CMS for partner news and updates. ## Selected work A platform with three audiences. ### NOCAP Sports - $2.5M seed, 2021 - B2B - College sports 2025–2026 Universities, brands and athletes each get a page made for them One platform, three audiences: universities, brands and athletes. We built their design: a first screen that cycles through all three, a page for each, and a news room the team runs. [Read the case study](https://pentaclay.com/work/nocap-sports) [See all work](https://pentaclay.com/work) ## Does your site answer these? Tick what’s true for your site today. **0** of 6 Start with the basics Customers may leave before they find what they came for. The Free Website Audit shows what to fix first. [Get a free website audit](https://pentaclay.com/free-website-audit) - Does each side of the marketplace have its own button on the first screen? - Does each side have a page written for it? - Are partners from each side shown, with their OK? - Does the site say who pays, and for what? - Can a visitor tell in one sentence who the platform is for? - Can your team post news without a developer? ## Start with one page, or the whole site ### Landing page 2 to 3 weeks, start to launch One page that explains what you sell and books the call. - What you do, in one clear message - Copywriting, done by us - Pictures of your product - Designed for desktop, tablet and phone - Built on the platform your team will edit - Booking form and tracking from day one - Every account handed over - A recorded walkthrough and 30 days of free fixes ### Full website Most booked 6 weeks, start to launch Every page written, designed and built for your team to edit. - An audit of your site and competitors - What you do, in one clear message - Logo, colors and type tidied up - Sitemap and page plan, then wireframes - Copywriting for every page - Every page for desktop, tablet and phone - Pictures of your product - A CMS your team publishes with - Old links redirected, SEO basics on every page - Every account handed over, and 30 days of free fixes [Book a call](https://cal.com/pentaclay/discovery-call) [See pricing](https://pentaclay.com/pricing) ## How a project runs. From the first call to launch in 6 weeks ### Call and scope We give you the price and the date before we design anything. What you get - Written scope, price and launch date - Notes on your current site - How rival sites explain the same thing - Who reads your site, and what each one needs ### Messaging and design We write the copy first, then design every page. What you get - What you do, in plain language - Sitemap and page plan - Wireframes - Every page for desktop, tablet and phone ### Development Built so your team can edit it without a developer. What you get - Built on the platform your team will edit - A design system - CMS templates - Forms and tracking ### Check and launch Live on the date in your contract. What you get - Design QA - Every old link redirected - SEO basics on every page - Readable by Google and AI search ### Handover Everything is handed over to you. What you get - A recorded walkthrough - Every account handed over - Your Figma files and images - 30 days of free fixes [Book a call](https://cal.com/pentaclay/discovery-call) After the call, you get the scope, price and launch date in writing within 3 business days. ## Proof, not promises. What our clients say **140+** clients in the US, UK, EU and Australia **12 years** of design experience [5.0 ★★★★★ From 7 reviews on Contra. Hired 18 times. > “The experience was truly outstanding. … Every task was completed on time…” **Verified client on Contra** Read the reviews](https://contra.com/pentaclay/reviews) **225+** banks and fintechs use software our founder designed ## What marketplace sites run on From our own research on YC companies. Small groups, so read them as a pattern, not a rule. Checked 17 Oct 2026 8 of 34 YC B2B marketplace companies (2021 to 2026) whose homepage runs on Webflow. Another 8 run Next.js, 2 Framer. Source: [Pentaclay study of 3,791 YC startup homepages (2,945 answered), 10 Oct 2026](https://pentaclay.com/research/yc-startup-websites) 32 of 87 YC marketplace companies of all kinds on Next.js. 17 run Webflow. Source: [Pentaclay study of 3,791 YC startup homepages (2,945 answered), 10 Oct 2026](https://pentaclay.com/research/yc-startup-websites) ## Is Pentaclay a fit? ### This is for you if - You run a B2B marketplace or a platform with two or more business audiences. - The site was made for one side first. - You want your team to run news and partner pages. ### Not for you if - You run a consumer marketplace with no business side. ## Questions about B2B marketplace websites ### Can’t find your answer? Book a call and let’s talk. [Book a call](https://cal.com/pentaclay/discovery-call) Or email us at [contact@pentaclay.com](mailto:contact@pentaclay.com) How do you design a homepage for two or more audiences? Each side gets its own button on the first screen, and its own page behind it. The homepage says who the platform is for in one sentence, then sends each reader the right way. Should a marketplace show its fees? Say who pays and for what. Have you worked with multi-sided platforms? Yes. We built the Webflow site for NOCAP Sports, which connects universities, brands and athletes. We also designed and built Freehold Wealth, a lender with separate paths for investors and borrowers. How long does it take? A full website usually takes 6 weeks, and we can work faster if your date needs it. A landing page takes 2 to 3 weeks. The date goes into the contract. ## Website services for B2B marketplaces companies What teams in this industry book us for. - [Website design A new site, from copywriting to launch](https://pentaclay.com/services/b2b-website-design) - [Webflow development Webflow sites your marketing team runs](https://pentaclay.com/services/webflow-development) - [Website redesign Make your site match what you sell](https://pentaclay.com/services/website-redesign) - [Website maintenance Updates, fixes and new pages](https://pentaclay.com/services/website-maintenance) ### More from us Learn more - [B2B website cost](https://pentaclay.com/guides/b2b-website-cost) - [Project timeline](https://pentaclay.com/guides/website-project-timeline) - [Agency vs freelancer](https://pentaclay.com/comparison/agency-vs-freelancer) - [Framer vs Webflow](https://pentaclay.com/comparison/framer-vs-webflow) - [Templates vs custom](https://pentaclay.com/comparison/framer-templates-vs-custom-development) Company - [Pricing](https://pentaclay.com/pricing) - [How a project runs](https://pentaclay.com/process) - [Our work](https://pentaclay.com/work) - [About Pentaclay](https://pentaclay.com/about) - [FAQ](https://pentaclay.com/faq) Industries - [Vertical SaaS](https://pentaclay.com/industries/vertical-saas) - [Fintech](https://pentaclay.com/industries/fintech) - [Enterprise software](https://pentaclay.com/industries/enterprise-software) - [All industries](https://pentaclay.com/industries) - [AI agents](https://pentaclay.com/industries/ai-agents) Start smaller Not ready for a new website? Start with a free audit, or a ready-made template. [Free Website Audit](https://pentaclay.com/free-website-audit) [Website templates](https://pentaclay.com/templates) ## Your business grew up. Your website should too If customers need a demo just to understand what you sell, your website isn’t doing its job. - We sign an NDA on request. - You own the site, the code and every account once it’s paid. - Your first call is with Erfan, the founder. **Kazi Mohammed Erfan** Founder Don’t want to fill in the form? [Book a call directly](https://cal.com/pentaclay/discovery-call) ## Not sure? Ask AI about Pentaclay ### Pentaclay, in short Updated 17 Oct 2026 Pentaclay is a B2B website design agency for AI companies that sell to enterprises. We write, design and build marketing websites in Framer, Webflow and Next.js, and stay to help after launch. Pentaclay LLC is registered in New Mexico, USA; our team works from Dhaka, Bangladesh, with calls until 12:30pm US Eastern. Founded in 2023 by Kazi Mohammed Erfan, who brings 12 years of design experience.