# Website Redesign Services: Keep Your Rankings > Website redesign services for B2B AI companies. We rewrite and redesign every page, and redirect every URL so you keep the Google rankings you earned. Source: https://pentaclay.com/services/website-redesign # Website redesign services that keep your rankings Pentaclay is a website redesign agency for B2B AI companies. We rebuild every page around what you sell today and redirect every old URL, so the pages that rank keep their place. [Book a call](https://cal.com/pentaclay/discovery-call) [**5.0** Hired 18 times on Contra](https://contra.com/pentaclay/reviews) Companies that trusted us with their website ## Four worries before a redesign Here’s how we handle each one before your new site goes live. **Kazi Mohammed Erfan** Founder, Pentaclay 2. You Will a redesign cost us our Google traffic? 3. Not if the URLs are planned first. Before any design, we list every URL, keep the pages that already rank, and redirect each one that changes. 4. - Every URL listed first - Ranking pages keep their copy and URL - A redirect for each changed URL - New sitemap sent to Search Console 5. You We’ve grown since we built the site. It still describes the company we were a year ago. 6. Then the site needs to catch up. We update the messaging to match what you sell today, then redesign every page for desktop and phone. 7. [**Fronterra** Redesigned in Framer, with one path for families and one for schools.](https://pentaclay.com/work/fronterra) 8. You Will the price change halfway through? 9. No. The scope, the price and the launch date are written down and go into the contract before we start. 10. - Written scope before we start - Price fixed in the contract - Launch date in the contract - Contract within 3 business days 11. You Will a new design actually bring us more leads? 12. That’s the goal, and you’ll see it in the numbers. Every page gets one clear next step, like booking a demo, and every form is tracked from launch day. 13. [**Cills.ie** The ordering screen sits right under the first promise.](https://pentaclay.com/work/cills) [Tell Erfan about your site… Book a call](https://cal.com/pentaclay/discovery-call) ## What you get in a website redesign One team redesigns every page, updates the copy, rebuilds the site and keeps your rankings, then hands it over to your team. ### Every page redesigned Planned with wireframes first, then designed to match what you sell today, on every screen. - Sitemap, page plan and wireframes - Every page for desktop, tablet and phone - Logo, colors and type tidied up - A clear next step on every page ### New copy, where needed We rewrite what isn’t working and keep what ranks, and you approve the copy before design. - What you do today, in plain language - Hero lines for every page - Copy that ranks, kept as it is - You approve the copy before design ### Built for your team Built in Framer, Webflow, Next.js or another platform, picked by who edits the site after launch. - A design system, so new pages match - CMS templates your team can publish - Forms and analytics from day one - Design QA before launch ### Your rankings kept Every URL listed first, and each changed one redirected, so the pages that rank keep their place. - Every URL on your site listed - Pages that rank, marked to keep - A redirect for each changed URL - Redirects in place on launch day ### Launch and handover After launch, the new sitemap goes to Search Console, and everything is handed over to you. - Crawl errors fixed after launch - A recorded walkthrough - Every account handed over - 30 days of free fixes ## Sites we redesigned and rebuilt From construction tech to AI learning and fiber internet. ### Cills.ie - B2B - Construction tech 2026 Contractors see the ordering screen before they sign up Busy contractors needed it to feel quick. So a one-line promise, “From your phone”, sits over a preview of the real ordering dashboard. Our build was live from February to April 2026. [Read the case study](https://pentaclay.com/work/cills) - **2 weeks** from kickoff to a live site - **3** CMS collections: products, projects and blog ### Fronterra - B2C + B2B - AI learning 2026 Families and schools each find their own way in Families and schools wanted different things from one site. Families download a free app. Schools book a demo. A “Choose your path” choice on the first screen sends each one the right way. [Read the case study](https://pentaclay.com/work/fronterra) - **6 days** from kickoff to a live site, January 2026 - **2** sites, Fronterra and its maker Axon Park ### Comtel - B2B + B2C - Telecoms 2025–2026 Visitors check their address before they see a plan Nobody can sign up until they know fiber reaches their street. So the address check sits in the first screen, one switch splits home and business, and the team updates the plan cards in Webflow itself. [Read the case study](https://pentaclay.com/work/comtel) - **2** audiences on one page, home and business - **3** worries answered on the page: router, contracts and install time [See all work](https://pentaclay.com/work) ## Two redesigns, from first call to live site Dates from our case studies, on one scale. 1. [**Fronterra** Redesign 22–27 Jan 2026](https://pentaclay.com/work/fronterra) 6 days 2. [**Cills** Redesign and development 27 Jan – 9 Feb 2026](https://pentaclay.com/work/cills) 2 weeks ## Proof, not promises. What our clients say **140+** clients in the US, UK, EU and Australia **12 years** of design experience [5.0 ★★★★★ From 7 reviews on Contra. Hired 18 times. > “The experience was truly outstanding. … Every task was completed on time…” **Verified client on Contra** Read the reviews](https://contra.com/pentaclay/reviews) **225+** banks and fintechs use software our founder designed ## How a website redesign runs ### Call and scope We give you the price and the date before we design anything. What you get - Written scope, price and launch date - Notes on your current site - How rival sites explain the same thing - The site’s top jobs, agreed first ### List every URL Every URL on your site is listed before we change anything. What you get - A URL inventory - Pages that rank, marked to keep - A redirect map for changed URLs - Sitemap and page plan ### Copy and design We rewrite what isn’t working, keep what ranks, then design every page. What you get - New copy where it’s needed - Wireframes - Every page for desktop, tablet and phone - A written update every week ### Build and launch Live on the date in your contract, with every redirect in place. What you get - Built on the platform your team will edit - CMS, forms and analytics - Design QA - Every old URL checked before launch ### Watch and hand over The new sitemap goes to Search Console, and everything is handed over to you. What you get - Crawl errors fixed - A recorded walkthrough - Every account handed over - 30 days of free fixes [Book a call](https://cal.com/pentaclay/discovery-call) After the call, you get the scope, price and launch date in writing within 3 business days. ## Rebuilt in Framer, Webflow, Next.js and more We pick the platform by who edits your site after launch. If you move platforms, every URL is kept. - ### Framer For teams that want to launch fast and edit the site themselves. - ### Webflow For growing marketing teams with a large CMS. - ### Next.js For sites that need custom code your engineers own. Also in our toolkit - Figma Design - React Code - Astro Code - Tailwind CSS Code - TypeScript Code - HTML and CSS Code - GSAP Motion - Lenis Smooth scroll - Three.js 3D - WordPress We move sites from - Lovable We move sites from - Bolt We move sites from ## Why Pentaclay? Others do part of the job. We do all of it Platform Copywriting Custom design AI search Fixed price Ongoing support **Pentaclay** One team writes, designs and builds your site. We write every page for your customers. Every page designed for you, not a template. Google and AI search can read every page. Price and launch date are in the contract. 30 days of free fixes, then website maintenance if you want it. **In-house team** A full-time designer on your payroll. Some designers write. Most don’t. A good designer can do great work. Depends on who builds the site. You pay a salary every month. They’re on your team. **Creative agencies** Strong design, higher prices. Copywriting often costs extra. Strong design. Usually built well. Some quote a fixed price. Big projects often run late. Usually a separate retainer. **Freelancers** Good for small jobs. Usually you write them. Quality changes from person to person. Depends on how they build it. Often paid by the hour. Depends on whether they’re free. **Build it yourself** Lovable, Bolt and similar tools. You or the AI write them. Templates, not custom design. AI search usually sees almost no text. A cheap monthly plan. You set the date. You fix it yourself. ## Is a website redesign the right fit for you? ### This is for you if - Your site was built for your first launch, and your business has moved on. - You want every page redesigned, with new copy where it’s needed. - Some pages already rank, and you can’t afford to lose that traffic. - You want the price and launch date in the contract. ### Not for you if - You only need a few text or image changes. That’s [website maintenance](https://pentaclay.com/services/website-maintenance) . - You have no site yet. Start with [website design](https://pentaclay.com/services/b2b-website-design) instead. - You only want a template. Our [website templates](https://pentaclay.com/templates) cost far less. - You only want to switch platforms and keep the design. That’s a [website migration](https://pentaclay.com/services/website-migration) . ## Questions founders ask about a redesign ### Can’t find your answer? Book a call and let’s talk. [Book a call](https://cal.com/pentaclay/discovery-call) Or email us at [contact@pentaclay.com](mailto:contact@pentaclay.com) Will we lose our Google rankings in a website redesign? Not if every URL is handled. Before launch we list every URL on your site and map a redirect for each one that changes. After launch we submit the new sitemap to Search Console and fix crawl errors. A changed URL with no redirect loses the rankings it had, which is why this comes first. Can you keep the copy that already works? Yes. Pages that already rank keep their copy and their URL. We rewrite what isn’t working and leave what is. How much does a website redesign cost? It depends on how many pages you have, how many old URLs need a redirect, and whether we rewrite the copy. Starting prices are on our [pricing page](https://pentaclay.com/pricing) . You get a fixed scope, price and launch date in writing within 3 business days of the call. How do you redesign an existing website without breaking it? We plan before we change anything. We list every page, keep the ones that rank and map where each old link should go, then write, design and build. On launch day, old links land on the new pages. How long does a website redesign take? It depends on how many pages change. Fronterra took 6 days and Cills took 2 weeks, from start to live. You get your launch date in writing within 3 business days of the call, and it goes into your contract. Do we have to change platforms for the redesign? No. We pick the platform by who edits the site after launch: Framer, Webflow, Next.js or another platform. If the redesign moves you to a new one, every URL is kept. Do we need a full redesign, or just a website refresh? A refresh keeps your pages and structure and updates the look, the copy or a few key pages. A redesign rethinks the messaging, the pages and the layout. If most pages still work, a refresh is the smaller job. We tell you which one fits on the call, or in the [Free Website Audit](https://pentaclay.com/free-website-audit) . Can you update our website after a rebrand? Yes. We carry your new name, logo, colors and type through every page and template, update the copy to match, and redirect any URLs that change. If the brand needs tidying for the web, we do that as part of the redesign. Who owns the site after launch? You do, once the project is paid. The site, the code and every account are handed over to you. We sign an NDA on request. Can we start smaller? Yes. We can rewrite only what isn’t working and leave what is. Or start with the [Free Website Audit](https://pentaclay.com/free-website-audit) : send us your website, and in 3 business days we’ll tell you what’s missing and what to fix. ## Need something else? Our other services, for wherever your site is today. - [Website design A new site, from copywriting to launch.](https://pentaclay.com/services/b2b-website-design) - [Website migration Move platforms, keep your rankings.](https://pentaclay.com/services/website-migration) - [Website maintenance Updates, fixes and new pages.](https://pentaclay.com/services/website-maintenance) - [Custom development Custom features and tool integrations.](https://pentaclay.com/services/custom-development) ### More from us Learn more - [Framer vs Webflow](https://pentaclay.com/comparison/framer-vs-webflow) - [Framer vs WordPress](https://pentaclay.com/comparison/framer-vs-wordpress) - [Webflow vs WordPress](https://pentaclay.com/comparison/webflow-vs-wordpress) - [Agency vs freelancer](https://pentaclay.com/comparison/agency-vs-freelancer) - [Templates vs custom](https://pentaclay.com/comparison/framer-templates-vs-custom-development) Company - [Pricing](https://pentaclay.com/pricing) - [How a project runs](https://pentaclay.com/process) - [Our work](https://pentaclay.com/work) - [About Pentaclay](https://pentaclay.com/about) - [FAQ](https://pentaclay.com/faq) Industries - [AI agents](https://pentaclay.com/industries/ai-agents) - [AI infrastructure](https://pentaclay.com/industries/ai-infrastructure) - [LLM platforms](https://pentaclay.com/industries/llm-platforms) - [Enterprise software](https://pentaclay.com/industries/enterprise-software) - [All industries](https://pentaclay.com/industries) Start smaller Not ready for a full redesign? Start with a free audit, or a ready-made template. [Free Website Audit](https://pentaclay.com/free-website-audit) [Website templates](https://pentaclay.com/templates) ## Your business grew up. Your website should too If customers need a demo just to understand what you sell, your website isn’t doing its job. - We sign an NDA on request. - You own the site, the code and every account once it’s paid. - Your first call is with Erfan, the founder. **Kazi Mohammed Erfan** Founder Don’t want to fill in the form? [Book a call directly](https://cal.com/pentaclay/discovery-call) ## Not sure? Ask AI about Pentaclay ### Pentaclay, in short Updated 17 Oct 2026 Pentaclay is a B2B website design agency for AI companies that sell to enterprises. We write, design and build marketing websites in Framer, Webflow and Next.js, and stay to help after launch. Pentaclay LLC is registered in New Mexico, USA; our team works from Dhaka, Bangladesh, with calls until 12:30pm US Eastern. Founded in 2023 by Kazi Mohammed Erfan, who brings 12 years of design experience.