Book a call Pentaclay is a B2B website design agency working with teams in London. We designed and built Machine Football’s Framer site, and calls run until 5:30pm London time.
Companies that trusted us with their website
Four worries we hear from London teams about a Framer agency that isn’t down the road, and how we answer them.
You’re not in London. Can we still talk to you during our working day?
Yes. Calls run until 12:30pm US Eastern, which is 5:30pm in London, so you can book Erfan in your morning or your afternoon. Between calls, you get a written update every week.
Have you built a Framer site for a company in London?
Yes. Machine Football AI has its head office on Southampton Place, London WC1A. We designed their site in Figma and built it in Framer from January to March 2026, and it’s live today.
A separate studio made our brand. Will you follow it, or start again?
We follow it. Machine Football’s identity came from a separate brand studio, and we designed and built the website around it. Your logo, type and colors stay the way your studio set them.
We publish reports, news and posts all the time. Will we need you for each one?
No. Each kind of content gets a CMS collection and a template page, so your team adds new items by filling in fields. Machine Football’s team publishes blog posts, media and glossary terms this way.
One team writes, designs in Figma and builds in Framer, sets up the CMS your team publishes in, then hands it all over.
Each page designed in Figma from your brand guidelines, for desktop, tablet and phone.
Every approved page built in Framer with shared components, so new pages stay on brand.
Reports, news, blog posts or glossary terms each get a collection and a template your team fills in.
When your buyers are in the UK, we write every page in British English, from headlines to form messages.
The Framer project, the domain and every account move to you, with a recorded walkthrough.
A London football AI company whose brand came from a separate studio. We designed the site in Figma and built it in Framer from 21 January to 19 March 2026.
| Part of the site | What we built | Who updates it |
|---|---|---|
| Home | A stadium video, a headline built letter by letter, then one number: “1.1 billion on-pitch events” | Their team, in Framer |
| Special Projects | Pages that mix data, photos and written analysis in one layout | Their team, in Framer |
| Reports | A page that shows what is inside every report | Their team, in Framer |
| MF Media | A CMS collection with its own template page | Their team, in the CMS |
| Blog | A CMS collection and a post template | Their team, in the CMS |
| Glossary | One page per football term, like System Fit | Their team, in the CMS |
| Menu | Sections numbered 01 to 06, so the site reads like a magazine | Their team, in Framer |
| Phones | The same dark design on every page, with sections that come in as you scroll | Checked by us before launch |
Machine Football is in London. We designed and built Fronterra too, and built Veridraft, an Irish company, from a design we didn’t make.
Clubs see the scale of the model before they read a word
An AI model of football is hard to picture. So the first screen leads with one number: 1.1 billion on-pitch events. The team publishes blog posts, media and glossary terms without a developer.
Families and schools each find their own way in
Families and schools wanted different things from one site. Families download a free app. Schools book a demo. A “Choose your path” choice on the first screen sends each one the right way.
Legal teams see who it’s for and who backs it on the first screen
Entity management software for multi-entity legal teams. The first screen names who it’s for and who backs it, with a video right under it. Built in Framer, with the blog in a CMS the team runs itself.
“Working with Kazi was great, and we’re very pleased with the outcome.”
Nima NejadChief Creative Officer, NOCAP Sports
“Was always willing to assist to go above and beyond.”
“The experience was truly outstanding. … Every task was completed on time…”
Verified client on ContraRead the reviews Many London buyers compare agencies on framer.com’s Experts pages. Whoever you shortlist, ask these.
Ask for a time in London. Ours run until 5:30pm, the end of most working days.
Open it on your phone. Ours is machinefootball.ai, designed and built in Framer.
It should move to your workspace at handover, with the domain and every account.
Your team, in the CMS, without sending each change to the agency.
Pages, dates and price, before work starts. We send ours within 3 business days.
Fixes in the first weeks should be included. Ours: 30 days of free fixes.
A 30-minute call with Erfan, before 5:30pm London time, then the scope, price and date in writing.
What you get
We read your brand guidelines, then write the copy for every page for you to approve.
What you get
Desktop, tablet and phone designs you review and comment on in Figma.
What you get
Every page built from the approved design, checked, then live on the date in your contract.
What you get
The Framer project and every account are handed over to you.
What you get
After the call, you get the scope, price and launch date in writing within 3 business days.
Framer, when your marketing team wants to change pages and publish on its own. If Webflow, Next.js or another platform suits you better, Erfan says so on the call.
For teams that want to edit and publish without a developer.
For larger marketing teams that need editor roles and a big CMS.
For sites that need custom code your engineers keep.
Pentaclay One team writes, designs and builds your site.We write every page for your customers.Every page designed for you, not a template.Google and AI search can read every page.Price and launch date are in the contract.30 days of free fixes, then website maintenance if you want it.Every Framer project is priced after a 30-minute call. You get a fixed scope, price and launch date in writing within 3 business days.
Not for the site itself. What matters is time to talk and a clear handover. Pentaclay LLC is registered in New Mexico, USA, and has no London office. We work with teams in London over video calls, which run until 5:30pm London time.
Yes. Machine Football Ltd, Companies House number 14621162, has its head office at 5 Southampton Place, London. We designed the site in Figma and built it in Framer, with CMS collections for the blog, media and glossary. See the Machine Football case study.
Yes, that’s how Machine Football worked: a separate studio made the brand, and we designed and built the website. Send us your guidelines and files before the first design, and we keep to them on every page.
If your buyers are in the UK, yes. We agree the spelling on the first call and use it on every page, form message and CMS template, so new posts match.
Yes. The Framer CMS imports CSV files, so we bring your posts across, check each one, and point every old post address to its new page so you keep your Google rankings.
Choose by who edits the site after launch. Framer if a small marketing team wants to change pages and publish on its own. Webflow if a growing team needs editor roles and a large CMS. We build both: see our Webflow agency page for UK teams.
It depends on how many pages and CMS collections you need, and whether we write the copy and design it or build your design. We quote after a 30-minute call, in writing within 3 business days. Starting prices are on our pricing page. Once it’s paid, the Framer project and every account are yours.
Our other services, for wherever your site is today.
If customers need a demo just to understand what you sell, your website isn’t doing its job.
Kazi Mohammed ErfanFounder
Loading the calendar…
Don’t want to fill in the form? Book a call directly Prefer to write? Send a message instead
Pentaclay is a B2B website design agency for AI companies that sell to enterprises. We write, design and build marketing websites in Framer, Webflow and Next.js, and stay to help after launch. Pentaclay LLC is registered in New Mexico, USA; our team works from Dhaka, Bangladesh, with calls until 12:30pm US Eastern. Founded in 2023 by Kazi Mohammed Erfan, who brings 12 years of design experience.
